Privacy Policy for Utsavite

Introduction

At Utsavite Private Limited ("Utsavite", "we", "us", or "our"), we value your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and protect your information when you use our application, Utsavite ("App"), website, and any associated services (collectively, "Services"). This policy is in compliance with the Digital Personal Data Protection Act, 2023 (DPDPA), applicable in India.

By using our Services, you agree to the terms outlined in this Privacy Policy. If you do not agree with this policy, please do not use our Services.

1. Definitions

Personal Data

Any data that directly or indirectly identifies an individual.

Processing

Any operation performed on personal data, including collection, storage, use, or sharing.

Data Principal

The individual whose personal data is being processed.

Data Fiduciary

The entity (Utsavite) that determines the purpose and means of processing personal data.

2. Personal Data We Collect

We collect the following types of personal data:

Information You Provide Directly

• Name, email address, phone number, and account details.
• Event details, photos, videos, and announcements that you share within the app.
• Payment information for gift funds or premium features.

Information We Collect Automatically

• Usage data, such as IP addresses, device identifiers, and interaction data when you use the app.
• Location data, if enabled, to improve your experience by offering location-based features.

Information from Third Parties

• Social media profiles and other public data if you connect third-party services to Utsavite.

3. Purpose of Processing Personal Data

We collect and process your personal data for the following purposes:

• To provide and improve our Services, including creating events, facilitating communication, and managing gift funds.
• To send you notifications, updates, and promotional materials related to the app.
• To enhance user experience through personalized features and recommendations.
• To maintain the security of our platform and prevent fraudulent activities.
• To comply with legal obligations and enforce our Terms and Conditions.

4. Legal Basis for Processing

We process your personal data under the following legal bases, as required by the DPDPA:

Consent

We rely on your consent for certain processing activities, such as sending promotional communications or processing sensitive personal data (e.g., location data). You can withdraw your consent at any time by contacting us at contact@utsavite.com.

Contractual Necessity

Processing is necessary for the performance of our contract with you, such as providing the Services.

Legal Obligation

We may process personal data to comply with our legal obligations under applicable laws.

Legitimate Interest

We may process personal data based on our legitimate interest in improving our Services, enhancing security, or preventing fraud, provided that such processing does not override your rights and freedoms.

5. Data Sharing and Disclosure

We may share your personal data with the following parties:

Service Providers

Third-party vendors who assist us in providing the Services, such as cloud storage, payment processing, or customer support. These vendors are bound by confidentiality agreements and are only permitted to process your data for the purposes specified by us.

Legal and Regulatory Authorities

We may disclose your data if required by law, to enforce our legal rights, or to comply with court orders or regulatory requests.

Business Transfers

In the event of a merger, acquisition, or sale of our business, your personal data may be transferred as part of that transaction. We will notify you of any such change in ownership or control of your personal data.

6. International Data Transfers

We may transfer your personal data to countries outside of India, where our service providers are located. We ensure that such transfers are conducted in compliance with applicable data protection laws and that appropriate safeguards are in place to protect your data.

7. Data Retention

We retain your personal data for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Once your data is no longer needed, we will securely delete or anonymize it.

8. Data Security

We implement industry-standard security measures to protect your personal data from unauthorized access, disclosure, alteration, or destruction. These measures include encryption, firewalls, and regular security assessments. However, no security system is completely foolproof, and we cannot guarantee the absolute security of your data.

9. Your Rights as a Data Principal

Under the DPDPA, you have the following rights regarding your personal data:

Right to Access

You can request access to your personal data that we hold.

Right to Correction

You can request corrections to your personal data if it is inaccurate or incomplete.

Right to Data Portability

You can request the transfer of your personal data to another service provider.

Right to Erasure

You can request the deletion of your personal data, subject to certain conditions.

Right to Withdraw Consent

You can withdraw your consent for specific processing activities at any time.

Right to Grievance Redressal

You can file a complaint with the Data Protection Officer (DPO) if you believe your rights have been violated.

To exercise any of these rights, please contact us at contact@utsavite.com. We will respond to your request within the timeframes specified by the DPDPA.

10. Children's Privacy

Our Services are not intended for children under the age of 18. We do not knowingly collect personal data from children. If we become aware that a child has provided us with personal data, we will take steps to delete such data in accordance with applicable laws.

11. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our platform. You can control the use of cookies through your browser settings. For more information on how we use cookies, please refer to our Cookie Policy.

12. Updates to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any significant updates via email or through the Services. Your continued use of the Services after such updates constitutes your acceptance of the revised Privacy Policy.

13. Contact Information

If you have any questions, concerns, or requests related to this Privacy Policy, please contact our Data Protection Officer (DPO) at:

We are committed to protecting your privacy and ensuring that your personal data is handled in compliance with applicable data protection laws.

Thank you for trusting Utsavite with your data.